Driver Marketing/Promotion

by Jay Cradeur on August 2, 2019 Leave a Comment

How I Launched My New Rideshare Podcast in 7 Easy Steps

Exciting news: we have a new ridesharing podcast to tell you about! Senior RSG contributor Jay Cradeur recently launched a new podcast called the Rideshare Dojo Podcast, and below he explains the steps he took to create, design, and deploy his podcast.

There are two things about rideshare driving that I belligerently enjoy: listening to music and listening to podcasts. Since I began driving in December of 2015, I have developed a huge appreciation for jazz musicians such as Miles Davis, John Coltrane, and Stan Getz.

Concomitantly, I have become a loyal podcast listener of Marc Maron, Joe Rogan, Sam Harris and now, Conan O’Brien. For about a year now, I have also been driving around thinking to myself: “I think I can do that! Wouldn’t it be great to have a podcast for drivers, by drivers?”

Then I started to visualize a podcast just for rideshare drivers and passengers. Like many of my ideas, it sat rattling around my head for many months.

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by Will Preston on January 12, 2018 6 Comments

How to Add Uber and Lyft to Your Resume

For many drivers, ridesharing may be a temporary gig while you’re in between jobs, or it may be an additional job you do outside of your regular 9 to 5 job. Either way, should you add rideshare driving to your resume and, if so, how? Today, senior RSG contributor Will Preston answers those questions and more, helping you create an accurate representation of your work on your resume.

Rideshare driving can be as visible or invisible on your resume as you’d like it to be. Some use their ridesharing business to show off their business skills, while others don’t want to mention it at all.

Let’s talk about the reasons why you might want to put it on your resume, as well as a few reasons why you might not want to do so. And then, we’ll share some creative ways to put it on your resume if you want to.

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by Christian Perea on August 11, 2017 1 Comment

Lyft’s New Referral Program is Beating the Competition

Lyft is rolling out a new driver referral program that should make it easier for current drivers to refer new drivers, and keep them! This program will incentivize new drivers to stay on the road by paying them immediately – and paying the referring driver as well. Today, senior RSG contributor Christian Perea covers this new program, how it differs from Lyft’s previous program – and how it’s beating the rideshare competition.

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Lyft recently changed its driver referral program by switching to a bonus that pays out on a per-ride basis. If you signup to become a Lyft driver using another driver’s link, then both parties will receive a small payout for each ride the new driver completes.

Lyft’s new driver referral program contrasts with their previous structure where the bonus wouldn’t be rewarded until the new driver completed a certain number of rides (usually between 50 and 100 rides). This is important because it means that drivers and those who refer them can start earning a bonus payout from the first ride.

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by Harry Campbell on February 10, 2017 18 Comments

Should Drivers Stop Referring New Drivers?

One of the biggest criticisms I get from running this site is from drivers who say I shouldn’t refer new drivers to work for Uber or Lyft. I’m a little biased on this issue since driver referrals are one of our main sources of income, but I think they’re wrong.

Uber and Lyft have been enticing existing drivers with big cash bonuses to refer their friends since I first started driving way back in 2014, but I’ve always thought it was strange to offer a driver a $500 bonus and then pay them less than $15 an hour. Normally, sign-up bonuses are reserved for professional athletes and tech workers, but Uber and Lyft seem to think rideshare drivers deserve the extra cash too!

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by Harry Campbell on August 8, 2015 85 Comments

Uber Drivers Now Have A Tipping Option With Vugo!

A few weeks ago I got an interesting e-mail from the company Vugo. For those who don’t know, Vugo (formerly known as Viewswagen) is a new rideshare start-up that is looking to put geo-targeted video ads in the back of Uber cars. Just imagine how valuable it would be for a company like Budweiser to show your 20 something passenger a beer ad right before dropping them off at a bar. That’s exactly what Vugo is trying to do.

I covered Vugo’s launch a couple months ago and have been keeping an eye on them since they’ve promised drivers$3/hr once things get up and running. Now that might not sound like a ton but when you think about it on a weekly or even monthly basis, if you’re driving 40 hrs/week, that’s over $500/month!

As you guys know, I’m always looking for ways to diversify my income and think outside the box when it comes to working smarter, not harder. And in my mind, Vugo could be a real opportunity for drivers who are looking to bump up their earnings without much, if any, additional work.

Some of you have been e-mailing me about this company and I will be doing a full review of them in a few weeks but today I wanted to let you know about a new feature they’re launching that could be a game-changer for Uber drivers. [Read more…]