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Chances are you’ve probably seen car wrap advertisements around your city – these advertising opportunities are lucrative for drivers and make a ton of sense for companies, since rideshare drivers drive everywhere. In this episode, I chat with the CEO of Wrapify, James Heller, about the car wrap industry, earnings opportunities for drivers and more.
Intro to James Heller
- CEO and Founder of Wrapify
- Connects brands to drivers
- Self-funded the startup
- Now has raised $10.6M, live nationwide
Growth of Wrapify Over the Years
- Drivers side and brand side
- “Outdoor advertising” space
- Billboards are most prominent
- Attribution comes from geo-spatial data
What is Wrapify?
- If you’re a rideshare driver, download the Wrapify app
- If you drive ~50 miles, on average, Wrapify may be able to match you to campaigns
- If/when a campaign is available in your area, you’ll get an alert on the app
- Drivers can make hundreds of dollars, depending on the campaigns offered
Average Campaign Duration
- You make more the more you drive
- Campaigns last around 4-12 weeks
- Brands can extend campaigns
- Might be surprised to know campaigns aren’t just in major cities – everywhere!
What Makes Wrapify Unique?
- Passive income!
- Drivers don’t have to do additional tasks in order to get paid
- Harry had his car wrapped by Wrapify!
- Wrapping process is quick and doesn’t damage the vehicle
Future for Wrapify
- Make sure to keep your Wrapify app updated!
- New brands coming online soon
