RSG129: How the Micromobility Industry Has Handled the Coronavirus Outbreak

While it’s impossible to predict when or how the pandemic will end, one thing is for certain: things will change! This could be an important time to reset some aspects of transportation and micromobility. However, micromobility could also be one of the hardest-hit sectors of transportation. Is this a death sentence for the industry? We’ll delve into it in this week’s podcast.

Intro

  • Today I’m talking with Alex Vickers, who has over a decade in the micromobility space
  • Micromobility-focused episode in the time of the coronavirus
  • Micromobility should be well poised to take advantage of the recovery
  • We’ll cover the parallels between micromobility in the 1800s and today, plus issues facing the current micromobility industry

Intro to Alex Vickers

  • Alex is passionate about decarbonizing transportation and using micromobility to mitigate climate change
  • Decade in the mobility space, launched many projects at companies like Uber, JUMP, Motivate
  • Has presented at a number of conferences and runs a monthly newsletter on urban mobility called Draisienne
  • Grew up in the biking industry – claim to fame is Biketown in Portland, OR

Challenges Facing Micromobility Pre-Pandemic

  • Chances for companies to be bought up – seen as “deals” for bigger players
  • Two-year long cycle of consolidation
  • Big revenue drop in the mobility space since the pandemic began

Affect of the Pandemic on Micromobility

  • Very tourist-focused business, those challenges can affect revenue
  • Rides and revenue in almost all aspects of transportation have declined
  • Many companies announced shutting down operations or at the least pulling back
  • Companies trying to pivot in order to continue bringing in revenue

What Will Be the New Normal for Micromobility?

  • Cheap gas prices is a challenge right now
  • Are people worried about getting in cars or buses with strangers?
  • Direct-to-consumer-owned model would help the micromobility industry
  • Would alleviate consumer fear
  • Really depends on how long the shutdown lasts! What is the ‘new normal’?

Cities’ Responses to the Pandemic

  • Some cities are really moving forward with this – shutting down streets to car traffic
  • Making lanes more friendly to micromobility (bikes) and pedestrians
  • Could this lead to improved street management? More opportunities for micromobility
  • Cities like Oakland, Portland are models

Should Cities Subsidize Micromobility?

  • First, industry wanted to shift away from public money
  • Now it seems like the industry realizes it could use some of those partnerships, grants
  • If government wants to fund a Green New Deal, whatever it looks like, it could be a good opportunity
  • Would focus on the in between e-bike/moped – regulated like a car-sharing service and so it’s simpler as a company

Outro

  • Big thanks to Alex for coming on the show! Learned so much about the micromobility industry, where it’s going, etc.
  • Love bringing on guests who are so knowledgeable and helpful – reach out to Alex if you have more questions, too!
  • Very passionate about the space

Show Notes

If you’d like to read a transcript of this podcast, please click here.